Category: Bing Ads

Bing Ads: the PPC Small Business Alternative

While Google Ads grab the headlines when people think about Pay Per Click advertising, Microsoft has been quietly consolidating their online ad channels, combining the once-great Yahoo with the shiny-new Bing Ad platform, creating the Yahoo Bing Network. ┬áThis platform boasts almost 30% of the US search market, and claims over 4% higher per-user spend […]